The power of social media platforms such as Instagram and TikTok permeates every aspect of culture, with interior design being no different. Now, homeowners are turning not only to magazines and designers but also to influencers and their favourite profiles. Trends can quickly occur, sending a certain design, colour, or aesthetic into international popularity overnight, which not only means that interior designers must pay attention to this new wave of influence but also that the world of property design has become even more exciting, with individuals and groups all over the world looking out for the next big thing.
Cottagecore
Perhaps the best example of social media’s influence on the world of interior design is cottagecore. This nostalgia for country living, one that embraced natural materials and organic stylings, has been championed by online communities and remains one of the most widely celebrated interior design aesthetics online.
Arches
Squared doorways are, as of this year, no longer the most stylish form of a portal from one room to another. Instead, arches are in. Thrown into popularity by a number of interior designers and backed up by their association with biophilic design, stemming from the curves, arches are likely to become increasingly popular and perhaps even eventually more commonplace than regular doorway designs.
Cabins
Outbuildings have seen substantial popularity following the international pandemic, with a great number of residents seeking home offices and choosing log cabins as an ideal place for them. However, recent online trends have seen these spaces being utilised in an exciting number of ways, becoming platforms for creativity, with many online designers choosing to transform their outdoor spaces into decadent dining areas or luxurious wellness spaces.
Maximalism
While minimalism still retains its place as a championed aesthetic for interior design, maximalism has been thrown into the spotlight, with millions of online influencers embracing the exciting potential of maximalist interior designs. Contrasting textures, statement pieces, and complementary fabrics are all being embraced and used to fill living spaces.
Grandmillenial
While the naming of this trend may leave a little to be desired, this embracing of vintage furniture in modern ways has taken off, reviving interest in dark woods, wicker, and cork within living spaces. These assets are usually introduced to a home in understatement ways, allowing for the grandeur and presence of the furniture to speak for itself.
Painted Ceilings
While traditional ceilings have been left white, perhaps scattered with a popcorn texture, they have now become canvases for statement colours and designs. The painted ceiling is transforming living spaces, adding extra dimensions to rooms, expanding spaces, and opening up an entirely new rule book for interior designers to learn from.
Black Design
Whereas black has often been treated with some caution by interior designers, social media influencers are embracing black accents and industrial design embellishments as a way of adding an extra dimension to their living spaces, offsetting white and cool interiors with a confident and bold black element.